Revenue & profitability
How much does an Airbnb earn in Cannes? 2026 income guide
What income to expect by property type?
The Cannes seasonal rental market stands out for its very pronounced seasonality and the presence of several international professional events that drive demand well beyond the summer season alone. Here are the orders of magnitude observed for well-located and properly managed properties.
| Property type | Low-season nightly rate | High-season nightly rate | Estimated gross annual income |
|---|---|---|---|
| Studio | €60-80 | €120-160 | €12,000 - 18,000 |
| One-bedroom | €90-120 | €170-220 | €15,000 - 22,000 |
| Two/three-bedroom | €130-180 | €250-350 | €22,000 - 35,000 |
| Villa with pool | €250-400 | €600-1,200+ | €40,000 and more |
These amounts correspond to active management, with regular rate adjustments and good visibility on the platforms. A property left at a fixed rate all year generally generates 40 to 60% less than these estimates.
Why the events calendar changes everything
For a city of its size, Cannes concentrates a number of professional and cultural events that is rare in France: MIPIM in March, the Cannes Film Festival in May, Cannes Lions in June, MIPCOM in October and MAPIC in November. Each of these events generates a specific demand peak, with business travellers prepared to pay significantly more than in a standard season.
During the Cannes Film Festival in particular, rates can be multiplied by 2.5 to 3 compared with a typical week in May. An apartment rented at €120 a night in mid-season can thus command between €300 and €400 over these twelve days, and even more for properties with a sea view or close to the Palais des Festivals.
The mistakes that lose you revenue
Three mistakes come up most often among owners who manage their property alone in Cannes.
- A single rate all year: not adjusting prices by season and events means undercharging in high season and overcharging in low season, which limits both income and the occupancy rate.
- Unprofessional photos: quality photos can increase a listing's click-through rate by 40 to 60%, a decisive factor on platforms where the decision is made in a few seconds.
- A response time that is too slow: a booking-request acceptance rate below 50% directly reduces the listing's visibility in the platforms' algorithms, regardless of the property's quality.
How to optimise your income in practice
Optimisation comes from continuous rate adjustment: weekly, or even daily, based on anticipated demand, a professional presentation of the listing, and responsive management of guest messages. It is this repeated work, month after month, that separates a decent annual income from an optimised one.
A personalised estimate for your property?
Propera offers a free, commitment-free estimate based on real Cannes market data.
Request an estimateFrequently asked questions
How much does a studio in Cannes earn on average in seasonal rental?
A well-located studio in Cannes generates on average between €12,000 and €18,000 in gross annual income with optimised management, versus €6,000 to €9,000 for passive single-rate management.
What is the impact of the Cannes Film Festival on rental rates?
During the Festival, rates can be multiplied by 2.5 to 3 compared with a standard week in May, with a property rented at €120 a night in mid-season commanding between €300 and €400 during this period.
Which Cannes neighbourhoods are the most profitable for short-term rental?
The Croisette, Palm Beach and town-centre areas near the Palais des Festivals command the highest rates, followed by Californie and Croix des Gardes for properties with a sea view.